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Director since 2002 with successful track record in developing business strategies and plans within the IT products and services marketplace. P&L responsibility for between £5 and £30m. Strategic advisor to client executives and internally (Product Development, Marketing, Sales etc.) to deliver required strategy aligned to financial performance.

Proven leader for both product and services organisations. Client focussed, innovative and strong team player. Integral part of growing two innovative and vibrant start-up businesses that leveraged my management, entrepreneurial and business development capabilities.


Director Applio Limited


HELM is an innovative Serious Games for business platform that delivers major improvements in Employee Engagement, Learning & Development and Organisational Change.
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Utilising Game Technologies HELM provides a unique platform that allows organisations to build, buy and develop content that can be delivered via a Serious Games architecture. Providing a consistent, engaging experience across the organisation, resulting in proven behavioural change.

Applio Limited

www.applio.net

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Essential Facts about the Gaming Industry (I've used the USA as it's the largest market) - Credit to ESA, Entertainment Software Association

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